Top Ibo born music artistes Obiora aka Obiwon, Mr. Kool, Dat Nigga Raw, and Ill bliss (aka Dat Ibo Boy) are pooling talents for a good cause. Headlining this year’s Now Muzik’s annual Rhythm Riot Tour, they will go on the road throughout the south-eastern zone of Nigeria, not just to spread the word of peace, love and unity, but also to advise young Ibo kids to Stay In School and finish their education .

This tour is themed: IBO BOYS UNITED 4 EDUCATION and its main objective is to reiterate the need for the average Ibo boy to complete his basic formal education before delving full-time into business.

In order to achieve this objective, the power of music and the pull of celebrity role models is being employed to advance the cause. Target audience will be students and young active music/fun lovers between the ages of 8-35 years.

The tour will feature activities like ‘The Lil Men Rally’ for the younger ones during which there will be Musical performances, Pep talk, Talent Showcase/ Prize giving, and distribution of pamphlets and other educative material. It will also feature the ‘Rhythm Riot Throw Down’, which is the weekend gig for the older fans.

In all of these, the headlining acts Obiora aka Obiwon, Mr. Kool, Nigga Raw, Ill bliss will be giving speeches, performing and promoting their new works and connecting with their fan base. They will also be supported by other top up-and-coming Ibo acts.

However, the tour does not end in the east; it only kicks-off from there because that is the place of origin of the headlining acts. The tour bus will move on to other geo-political zones of Nigeria with other possible themes soon after the southeastern leg is completed.

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